As a consumer, I always seek for variety in my dietary preference. Whether it is a food or a drink item, I try to diversify my choices. However, getting a variety of food options may translate to high food price for consumers. Variety itself is a cost factor.
My favourite Carnation hot chocolate from Nestle; when in a single variety contain 10 packs but when in 3 flavours, contain 8 packs for the same price.
Ferrero Rocher white chocolate with the coconut slice -yum is a special flavour found in their variety pack option also tends to bring the cost of the product to be slightly higher than the normal variety of plain nuts and chocolate.
The best of the best from a variety pack is tea bags. They are wonder when it comes to choosing the perfect one for the current moment.
Even restaurant introduces variety in meals in the form of value packs. It is deemed cheaper than getting few dishes but there is always a restriction when it comes to choice.
Variety is about both marketing strategy and lifestyle preference for me. Am I paying more? Likely yes but I enjoy having variety in my life.